For the launch of a new brand design, we designed a special wall that both introduced the new design and explained the revamped brand identity. The unique display consists of a total of 12 fields that on one side show the new brand design and on the other side 12 brand facts. The puzzle wall smartly combined both the new design revelation and the ideas behind it. Of course, we added lighting features to finish the design.
(The graphics have been blurred out in because it represents cigarette brand)