Safilo – Marc Jacobs & Isabel Marant Display

Safilo commissioned us to design and produce an in-store display for the luxury eyewear brands Marc Jacobs and Isabel Marant. The piece was to present a defined number of sunglasses, offer integrated storage, and reflect the high-end character of the two brands.

We developed a freestanding display positioned at the center of the store — accessible from all sides and designed to maintain an open, airy feel. At 160 cm high, the piece allows a clear view through the space while giving the products strong presence.

Integrated storage in the lower section keeps the presentation area uncluttered, while side-mounted mirrors invite customers to interact and try on the sunglasses directly.
The result is a refined and functional display, balancing clean lines, thoughtful detailing, and the sophisticated aesthetic of both brands.